Tag Archives: Obama

“VCU votes” campaign wins communication award

The “VCU votes” campaign to turn out the student vote at VCU during the 2012 presidential election has been recognized with a Democracy Cup Award. The Campus Election Engagement Project (CEEP) honored the project run by 15 VCU honors students … Continue reading

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Political power of social media

President Barack Obama again used a sophisticated social media operation to engage and turn out his voters on election day last November. And his second inauguration just a few days ago saw a million tweets as well. So what’s the … Continue reading

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The “new normal” of social media campaigning

President Barack Obama won the election in part due to a superior get-out-the-vote operation that again included a sophisticated social media strategy. But how will social media platforms be used in future elections, especially at the state and local levels? … Continue reading

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With #my2k against the fiscal cliff

President Barack Obama has asked his supporters to use the new “#my2k” hashtag on Twitter to weigh in on the negotiations on the fiscal cliff. In hope to put extra pressure on Republicans in the negotiations, the social media campaign … Continue reading

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Turning out the vote at VCU

Students in my Social Media and the Presidential Race honors class, which I have taught with my colleague Jeff South this fall semester, have planned and implemented the nonpartisan get-out-the-vote campaign “VCU Votes.” Students engaged their peers on a blog, … Continue reading

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Romney, Big Bird and Twitter

During the first televised presidential debate, Mitt Romney just tried to make another argument for cutting government spending, including subsidies to PBS. But he mentioned the beloved Sesame Street character Big Bird in that discussion and subsequently set Twitter on … Continue reading

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Can Facebook turn out voters?

A new study indicates that Facebook conversations have the potential to turning people out to vote in an election. A message sent by researchers may have triggered thousands of votes in the election two years ago, the study found. I … Continue reading

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VP announcement via mobile app

It seems like the next stage for announcing a vice-presidential pick. After Barack Obama’s campaign announced Joe Biden’s selection via text message in 2008, Mitt Romney will now turn to a mobile app. The app “Mitt’s VP” will be the … Continue reading

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“iPadJournos” report for CBS 6 and Washington Post

Students in my Social Media Journalism class at VCU have reported for the website of WTVR CBS 6 and the politics blog of the Washington Post during this spring semester. Using iPads to produce multimedia news packages, the “iPadJournos” covered topics ranging … Continue reading

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Social media and the 2012 presidential campaign

President Barack Obama and the Republican field of candidates are putting their social media campaigns in place for the 2012 presidential race. Republicans recently announced that they will be ready to play social media this time around, and President Obama … Continue reading

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