Tag Archives: corporations

“Wikipedia versus Encyclopedia Britannica” study published

The study “Wikipedia versus Encyclopedia Britannica: A Longitudinal Analysis to Identify the Impact of Social Media on the Standards of Knowledge,” which I wrote with my research partner Marcia W. DiStaso, was published in the latest edition of Mass Communication … Continue reading

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Microsoft and NBC split ways

Once a pioneering joint venture in the early days of the Web, Microsoft and NBC have announced this week that they will end their cooperation in MSNBC. Microsoft will sell its 50 percent share in MSNBC to NBC, which was … Continue reading

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Wikipedia reputation study published

A new Wikipedia study with my research partner Marcia DiStaso from Penn State University was published in a special issue¬† of the journal Digithum – The Humanities in the Digital Age this month. Our study analyzes the framing of Wikipedia … Continue reading

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Facebook prepares for future battles

Facebook has bought hundreds of former AOL patents from Microsoft in order to prepare for future battles with Google and Yahoo! With its anticipated IPO in May, Facebook will rise into the same league with the other Internet giants. Yahoo! … Continue reading

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Wikipedia and the BP Deepwater Horizon Oil Spill

As previous studies with my research partner Marcia DiStaso from Penn State University have shown, the online encyclopedia Wikipedia can have a strong influence on how a company’s reputation is framed online. Our latest study, which was just published in … Continue reading

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Social media supervision on the job

A state government department in Maryland has asked job applicants for their Facebook usernames and passwords. While questions about marital status and family background are generally off limits during job interviews, this trend raises many privacy concerns. At the same … Continue reading

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Digital health communication trends and Wikipedia research presentations at IPRRC

At this week’s International Public Relations Research Conference in Miami, I presented two new research studies that explored trends in digital health communication research as well as referencing and framing patterns in Wikipedia articles on the banking industry. The study … Continue reading

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Should PR pros edit Wikipedia?

As the online encyclopedia Wikipedia grew in popularity, public relations professionals started monitoring the entries on their companies and organizations. Long forgotten scandals and crises suddenly began appearing again on Wikipedia and significantly increased the amount of negative content on … Continue reading

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Social media for small businesses

While large corporations have implemented coherent social media strategies, small businesses still struggle to devote resources and time to an effective social media plan. I was interviewed by Jacob Geiger, editor of the business portal Work it, Richmond, on what … Continue reading

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Online protests for freedom of speech on the Internet

The proposed SOPA and PIPA legislation has not only triggered protests by new media companies, but it has also led to a widespread social media campaign that is likely to stall the bills in both houses of the U.S. Congress. … Continue reading

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