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@marcusmessner
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Recent Posts
- iPadJournos presentation at AEJMC Conference
- Social Media Institute accepts client applications
- “VCU votes” campaign wins award
- iPadJournos presentation at Journalism Interactive Conference
- Social media campaigns. Real clients. This summer @ VCU.
- Social media and the Olympics
- Ahead in the spring: Classes and talks
- NPR interview on Chris Christie presser
- Joining the Google Glass Explorer Program
- New social media research course offered
- iPadJournos cover gubernatorial race in Virginia
- #VCUvotes and #UncleRam turn out vote at VCU
- Symposium on Media and Health at VCU
- Twitter as a political tool
- Presentations at the Future of Journalism Conference
- Commonwealth Times covers IYLEP Social Media Institute
- Presentations at AEJMC Conference
- “Wikipedia versus Encyclopedia Britannica” study published
- Social media outrage over George Zimmerman’s acquittal
- iPadJournos project covered by Richmond Magazine
Archives
Categories
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Category Archives: Public Relations
Interviews on social media and politics
Sharply increasing Twitter follower numbers and stronger engagement of student voters: In recent interviews with the New York Daily News and USA Today College I was asked about the impact of social media in political campaigns.
Posted in Politics, Public Relations, Social Media
Tagged Campaigns, Christine Quinn, Engagement, Germany, New York, New York Daily News, Politics, Social Media, student voters, Twitter, USA Today
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New Center for Media + Health at VCU
My colleagues Dr. Yan Jin, Dr. Ernest Martin, Professor Scott Sherman and I have received a grant to start a new Center for Media + Health at VCU. The startup funding comes from the VCU Quest Innovation Fund and allows … Continue reading
Posted in Health, Public Relations, Research, Social Media, Teaching
Tagged Center for Media+Health, communication, Facebook, grant, Health, lab, Quest, Social Media, Twitter, VCU
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Social media engagement of nonprofit organizations
At the International Public Relations Research Conference last week in Miami, I presented results from two research studies that analyzed the social media engagement of nonprofit organizations: “140 characters for better health: An exploration of the Twitter engagement of leading … Continue reading
Posted in Health, International, Public Relations, Research, Social Media
Tagged Engagement, ethics, Facebook, Guidelines, IPRRC, Miami, nonprofit, organization, Page Center, Policy, research, Social Media, Twitter, YouTube
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Social media summer program open for enrollment
Update (March 29): If you encounter a problem registering, please send me an e-mail and I’ll issue an override for you. Here is a great opportunity to engage in social media and develop campaigns for nonprofit clients in Central Virginia. … Continue reading
Posted in International, Public Relations, Social Media, Teaching
Tagged Campaigns, Class, enrollment, Iraq, IYLEP, Non-profit, registration, Social Media Institute, Students
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“VCU votes” campaign wins communication award
The “VCU votes” campaign to turn out the student vote at VCU during the 2012 presidential election has been recognized with a Democracy Cup Award. The Campus Election Engagement Project (CEEP) honored the project run by 15 VCU honors students … Continue reading
Posted in Politics, Public Relations, Social Media, Teaching
Tagged Campaigns, CEEP, Democracy, Election, Facebook, Government, Obama, President, Romney, Social Media, Strategy, Students, Tumblr, Twitter, VCU, VCU Votes, YouTube
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Emerging Scholar Grant from AEJMC
My research partner Marcia DiStaso and I were recently selected as recipients for this year’s AEJMC Emerging Scholar Grants. We submitted a research proposal “Turning to the Wiki-Doctor” to examine the frequency of use of Wikipedia as a health information … Continue reading
Posted in Health, Public Relations, Research, Social Media
Tagged AEJMC, credibility, doctors, Emerging Scholar Grant, Health, Internet, Internet users, Marcia DiStaso, research, Social Media, Wikipedia
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Survey on nonprofits and social media
I am currently carrying out a national survey on the social media engagement as well as policies and guidelines of nonprofit organizations. If you are working for a nonprofit organization, please take a few minutes and complete my survey. Please … Continue reading
Posted in Law, Public Relations, Research, Social Media
Tagged Campaigns, Charity, Engagement, Facebook, Google, Guidelines, Non-profit, Policy, Social Media, Strategy, Tumblr, Twitter, use, VCU, YouTube
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The “new normal” of social media campaigning
President Barack Obama won the election in part due to a superior get-out-the-vote operation that again included a sophisticated social media strategy. But how will social media platforms be used in future elections, especially at the state and local levels? … Continue reading
Posted in Politics, Public Relations, Social Media
Tagged Campaigns, Democracy, Election, Facebook, local election, Obama, Orange County Register, President, Romney, Social Media, state election, Strategy, Twitter
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Can Facebook turn out voters?
A new study indicates that Facebook conversations have the potential to turning people out to vote in an election. A message sent by researchers may have triggered thousands of votes in the election two years ago, the study found. I … Continue reading
Posted in Politics, Public Relations, Research, Social Media
Tagged Audience, Bloomberg, Campaigns, Democracy, Election, Facebook, Obama, President, Romney, Social Media, Strategy, Technology, Twitter
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Third social media summer with IYLEP
Our third VCU Social Media Institute has come to an end with the student project teams presenting their social media projects to their nonprofit clients. All clients received social media manuals to help them to maintain their campaigns on Facebook, … Continue reading
Posted in International, Politics, Public Relations, Social Media, Teaching
Tagged Campaigns, CBS 6, Culture, Facebook, Global, Iraq, IYLEP, Lifestyle, Non-profit, Richmond.com, Social Media, Strategy, Students, Technology, Tumblr, Twitter, YouTube
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