Category Archives: Business

Yahoo + Tumblr = ?

Posted on May 21, 2013 by marcusmessner

Internet pioneer Yahoo is taking over the popular microblogging site Tumblr and is paying a staggering $1.1 billion for the acquisition. The deal combines two struggling companies. Yahoo! has long lost its innovative streak and Tumblr needs a successful revenue … Continue reading →

Posted in Business, Social Media | Tagged billion, deal, Internet, microblogging, pioneer, Social Media, Takeover, Tumblr, uncool, Users, Yahoo | Leave a comment

Twitter and business journalists

Posted on March 5, 2013 by marcusmessner

Vivian Medina-Messner presented our latest Twitter study at the AEJMC Midwinter Conference at the University of Oklahoma last weekend. The study “Tweet-Biz: How leading business journalists engage on Twitter” analyzed the Twitter engagement of business journalists in the United States.

Posted in Business, Journalism, Research, Social Media | Tagged AEJMC, Business, Conference, Engagement, Journalism, Journalists, Midwinter Conference, Oklahoma, Reporters, research, Twitter | Leave a comment

With #my2k against the fiscal cliff

Posted on November 30, 2012 by marcusmessner

President Barack Obama has asked his supporters to use the new “#my2k” hashtag on Twitter to weigh in on the negotiations on the fiscal cliff. In hope to put extra pressure on Republicans in the negotiations, the social media campaign … Continue reading →

Posted in Business, Politics, Social Media | Tagged #my2k, Business, Campaigns, Fiscal Cliff, Government, Obama, President, Republicans, Reuters, Social Media, Taxes, Twitter | Leave a comment

Tweets from Wall Street

Posted on September 30, 2012 by marcusmessner

My latest study with Vivian Medina-Messner examines the Twitter adoption and use of leading business media, such as the Wall Street Journal, CNBC and the Economist. We analyzed the Twitter accounts of leading business news organizations, split up by newspapers, … Continue reading →

Posted in Business, Journalism, Research | Tagged Bloomberg, Business, Businessweek, CNBC, Economist, Financial Times, Fortune, Fox Business, Magazines, New York Times, Newspaper, Social Media, TV, Twitter, Wall Street, Wall Street Journal | Leave a comment

From Digg to Reddit

Posted on July 19, 2012 by marcusmessner

The news of the sale of Digg this week once again showed how short lived success can be in the social media sphere. One of the most successful platforms only a few years ago, Digg has been overtaken by Reddit … Continue reading →

Posted in Business, Social Media | Tagged Aggregation, Audience, Bookmarking, Business, Digg, Fail, Fall, Reddit, Sale, Social Media, Strategy, Success, Technology | Leave a comment

Microsoft and NBC split ways

Posted on July 17, 2012 by marcusmessner

Once a pioneering joint venture in the early days of the Web, Microsoft and NBC have announced this week that they will end their cooperation in MSNBC. Microsoft will sell its 50 percent share in MSNBC to NBC, which was … Continue reading →

Posted in Business, Journalism, Legacy Media | Tagged Business, Comcast, corporations, General Electric, Joint Venture, Microsoft, MSNBC, NBC, Split, Strategy, TV, Web | Leave a comment

How much social media will be allowed at the Olympics?

Posted on June 21, 2012 by marcusmessner

With the London Olympics only a few weeks away, the International Olympic Committee (IOC) announced its new social media policy that does not allow spectators and athletes to upload video snippets to various social media sites. It is an attempt … Continue reading →

Posted in Business, International, Journalism, Law, Social Media | Tagged Audience, Facebook, Global, IOC, London, Olympics, Social Media, Technology, TV, Twitter, Vimeo, YouTube | Leave a comment

Wikipedia reputation study published

Posted on May 27, 2012 by marcusmessner

A new Wikipedia study with my research partner Marcia DiStaso from Penn State University was published in a special issue of the journal Digithum – The Humanities in the Digital Age this month. Our study analyzes the framing of Wikipedia … Continue reading →

Posted in Business, Public Relations, Research, Social Media | Tagged Business, corporations, Digithum, Fortune 500, framing, reputation, Social Media, Wikipedia | Leave a comment

Warren Buffett takes over the Richmond Times-Dispatch

Posted on May 19, 2012 by marcusmessner

Billionaire investor Warren Buffett is taking over the newspaper business from Media General, including the Richmond Times-Dispatch and 62 other newspapers in the Southeast. In addition to the $142 million takeover, Berkshire Hathaway is also granting Media General a $400 million … Continue reading →

Posted in Business, Journalism, Legacy Media | Tagged Bankruptcy, Berkshire Hathaway, Interview, Media General, Open Source, Richmond Times-Dispatch, Takeover, warren buffett, Will Snyder, WRIR | Leave a comment

Facebook prepares for future battles

Posted on April 24, 2012 by marcusmessner

Facebook has bought hundreds of former AOL patents from Microsoft in order to prepare for future battles with Google and Yahoo! With its anticipated IPO in May, Facebook will rise into the same league with the other Internet giants. Yahoo! … Continue reading →