Social media campaigns. Real clients. This summer @ VCU.

IYLEPHere is a great opportunity to engage in social media and develop campaigns for nonprofit clients in Central Virginia. VCU’s Robertson School of Media & Culture is offering its Social Media Institute, which is open to all undergraduate and graduate majors. In July, Vivian Medina Messner and I will work with students on social media projects during the four-week intensive summer class “Social Media Campaigns” (MASC 491) and “Social Media Leadership” (MASC 691).

For the fifth year in a row, the School of Media & Culture and the VCU’s Global Education Office have won a major grant for this program, this year by the Meridian International Center.  The class will bring together 25 VCU students and 25 college students from Iraq, who will spend their summer on the Monroe Park campus as part of the Iraqi Young Leaders Exchange Program. VCU has been selected as one of four universities that will run this U.S. State Department sponsored social media program this summer.

Students in the class will take part in daily lectures by various social media experts as well as engage in social media project development for local nonprofit organizations in Central Virginia as well as for Iraq.

This 3-credit class, which combines graduate and undergraduate students, will run from July 3 to July 25, 2013, and will meet Mondays through Fridays from 10 a.m. to 1 p.m. with additional individual and group time for project work.

Undergraduates enroll in MASC 491 – Social Media Campaigns and graduates in MASC 691 – Social Media Leadership. Registration begins on March 24, 2014.

If you have questions about the class, please feel free to e-mail me. If you encounter a problem registering, please let me know and I’ll issue an override for you. There are no prerequisites for the class.

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